Marketing

Recruitment Technology Platform

Performance marketing and BTL for an HR-tech platform — maximum app installs at the lowest cost per install.

IndustryHR Technology
MarketIndia
ScopeMarketing
EngagementCampaign engagement

The challenge

A recruitment-tech platform needed to drive maximum qualified app installs at the lowest possible cost, combining digital performance with on-ground activation.

Our approach

We ran full-funnel Google Ads and Meta Ads focused on app installs, paired with BTL activation and continuous creative and bid optimisation against cost-per-install.

The results

  • 200,000+ audience reach
  • Lowest cost per install achieved
  • Maximum qualified downloads

Want results like these?

Tell us your goals — we'll scope exactly what it takes to hit them.

Reach out on WhatsApp